Seasoned brand marketer and interior designer brings over 25 years of experience to role
CALHOUN, Ga. – June 1, 2023 — Mannington
Commercial, a leading
manufacturer of commercial flooring, is pleased to announce Cindy Kaufman as
its new vice president of marketing, effective today. In her new role, Kaufman will
be responsible for Mannington Commercial’s commitment to, and investment in, a
brand-centric philosophy, and elevating customer engagement, inclusive culture,
and thought leadership – all with a keen eye on the design community.
A multi-disciplinary brand marketer
and interior designer, Kaufman was most recently the director of marketing at
Shaw Contract Hospitality. Before joining Shaw Contract, she spent over 25
years in various roles across Turner Broadcasting, Kellogg’s, Interface, Red
Bull Energy Drink, and multiple Olympic Games. Additionally, she studied interior
design, refining her prime focus on the commercial interiors industry while
creating a holistic and human-centered approach to brand experience.
“Cindy represents a fresh approach
to marketing and brand strategy, and I am excited to add her to our commercial
business team,” said Richard French, President of Mannington Commercial. “She
is a proven leader with deep experience and knowledge in the floor covering industry
and the various commercial market segments we serve. Cindy’s approach and enthusiasm
will serve her well in the Mannington organization, and we look forward to
elevating our commercial marketing efforts for a successful future.”
Kaufman holds a bachelor’s degree from Emory University and a master’s degree from Georgia State University, and has studied interior design at SCAD-ATL. She lives in Atlanta with her two beloved dogs.